While you’re spying on competitors, take a look at their titles and thumbnails email data. Thumbnails are the images you see before you click on a video. They give you insight into what appeals to your audience and increase the chance that they’ll click on your video.often should
How long should a video be?
When it comes to the length of your content, YouTube divides videos into four categories:
Shorts: videos under 1 minute (always vertical)
Videos shorter than 4 minutes
Videos from 4 to 20 minutes
Videos longer than 20 minutes
Depending on what you want to say, you can aim for videos of around 6 minutes or 20 minutes or longer. Research shows that users spend an average of 47.5 minutes per day on the platform. Another study by Nielsen shows that YouTube was watched more on televisions last year than Netflix. how often should you post videos? These two research results together make longer videos extra interesting.
What should a YouTube video look like?
When creating videos, it’s important to consider YouTube’s specific tone:
Start strong: grab attention in the first 3 to 30 seconds with a teaser or exciting opening. Avoid long intros or logos.
Be authentic: Less polished videos often feel more authentic and are subconsciously liked more by viewers.
Build a relationship: Provide value before asking for anything from your viewers. This helps to develop a loyal fan base .
This is a good example of a video that has all three of the above qualities:
Many production companies don’t take this style into account. If you want to get your viewers to your videos via direct links belgium numbers or websites, that’s fine. But for organic growth, it’s important to create content that fits the YouTube style. Then the YouTube algorithm will understand where to place your videos, so they’ll reach the right audience and spread like wildfire.